The articles technique

In the "old days" the main technique to spread the word about your business is to ask some nice magazine publisher to write a nice article about your business and publish it on some important magazines in your relevant territories.
But, in the new digital world we live in we can let the world to know us with no connections at all.
There is more then 500 articles sites for free submitting your articles to go publish, all you need is to get someone professional or your self to write an article about you and your business and go publish it around, I attached a few sites that you can do this, now, you need to understand that the less advertising the article will be the more sites will approve it. Be clean, be professional and objective as you can to get the most you can get.

http://www.ezinearticles.com
http://www.articledashboard.com
http://www.ideamarketers.com
http://www.goarticles.com
http://www.articlecity.com

If you could place a link to your website make sure it's your winning keywords to ensure power backlinks to your sites, (power backlink will discuss later on here)
Every word or phrase that will link to your site or to your "landing page" will get power by Google and be appreciate by it.